Oregon Scientific. A symbol of smart living. An internationally renowned brand that builds on the perfect marriage of cutting-edge US technology and stylish European design. A collection of innovative and creative products that build a bridge between people and technology. Products that help one understand the environment and enhance one’s daily life. Establishing themselves in the US in 1989 and then growing rapidly in Europe, Oregon Scientific is recognized as the inventor and market leader for Smart Clocks and Home Weather Stations. These two principal areas of expertise remain at the centre of Oregon Scientific’s core competencies – design, technology and innovation. Besides the world-winning Time and Weather collection, Oregon Scientific has successfully developed four other collections which also focus on life and lifestyle enhancement. They are Sports and Fitness; Telecommunications; Digital Media; and Electronic Learning. The Legend Portland, Oregon, where Oregon Scientific was founded, is a place where new ideas were prevalent and where innovative technology was revolutionizing the world. It is not only a place blessed with an abundance of technological talent, the quality of life and the beauty of nature also make it a cradle of realizable dreams. This fertile environment allows Oregon Scientific’s R&D experts the freedom to innovate and to develop new technologies for the advancement of life and living. Originally from the Silicon Valley, Oregon Scientific started as a small technology company in Portland in 1989. The brand quickly rose to international fame with the support of its parent company IDT International Limited. It was the first among its peers to expand its business to Europe, and to build a powerful brand and robust foundation for future development. Having one of the strongest R&D teams from the US and the most outstanding designers from Europe, Oregon Scientific focused on integrating the smart living concept with unique, innovative technologies. Today, the company also commands a global sales network covering the Americas, the Asia Pacific and Australia. Sales and marketing offices are established in the US, the UK, France, Germany, Italy, Spain, Brazil, Australia, Japan, China, Singapore and Hong Kong. As its product portfolio expanded, Oregon Scientific started (in 1999) to establish concept stores in Milan, Rome, Shanghai, Beijing, Hong Kong and Singapore. Smart Living “Smart Living”, Oregon Scientific’s mission, advocates the pursuit of a new perspective and attitude towards life and lifestyle enhancement. Through advanced yet easy-to-use functions, Oregon Scientific products provide users with information about the surrounding environment, such as time, weather, temperature, humidity and air pressure. This crucial information helps us to rediscover our world and the universe at large. It also allows us to appreciate our relationship with nature, in order to bring health and maximum comfort to our lives. Oregon Scientific successfully combines high technology with innovative ideas, and beautiful designs with intelligent products, not only for taking care of one’s needs in health, fitness, communication and entertainment but also advancing one’s pursuit of excellence in good taste and life enhancement. Setting Records Oregon Scientific has invented many “World First” products. Applying its leading technologies in the field of LCD monitors and mini processors, its “World’s First” focus cultivates strong product R&D and unique market promotions, as well as providing historical milestones for the company. In 2003, Oregon Scientific launched the World’s First Full Colour Weather Station, demonstrating how technology could be integrated into daily life, providing harmony between man and nature. As a testament to Oregon Scientific’s prime reputation, the co-branded products with Philippe Starck and Ferrari have generated awards and acclaim from the market, further accelerating international exposure. The brand’s partnership with Mattel has also brought Barbie and Hot Wheels to the world of electronic learning, satisfying the needs of children and parents. Oregon Scientific was also selected as one of the top brands in Italy in 2003, underscoring its global status and outstanding achievements. The Five Distinct Product Collections 1. Time and Weather Collection This collection includes projection clocks, the colour LCD weather station and voice controlled home weather stations. These innovative products bring the vastness of nature to the closeness of your home. By helping us understand our environment, they help us to also understand ourselves. 2. Sports and Fitness Collection In today’s increasingly health conscious world, being able to measure fitness levels is increasingly important. To help consumers better understand their physical conditions and monitor their health, Oregon Scientific offers a range of sports and fitness products such as pulse meters, pedometers, blood pressure meters, heart rate monitors, body weight and Body Mass Index monitors as well as a wide array of multi functional watches for sports lovers. 3. Telecommunications Collection To facilitate communication and to bring people closer to each other, Oregon Scientific’s Telecommunications Collection features different wireless phones with weather stations, business conference phones and two-way radio communication. 4. Digital Media Collection Catering to people’s mounting desire for quality living, Oregon Scientific has designed a series of digital media products that can bring out the unique style of any individual. They include super slim voice recorders and digital cameras, as well as MP3 players. The latest models include a water-resistant MP3 player you can swim with, as well as the world’s slimmest digital voice recorder (November 2004). As well as displaying superb functionality, these products are also gems of avant-garde design. 5. Electronic Learning Collection To make learning fun for children, Oregon Scientific offers a diverse Electronic Learning Collection including mini learning computer books, audio story books, dictionaries and encyclopedias. Smart learning products open up new realms of discovery for children, allowing them to enjoy the fun of learning with interactive characters.